Shopify vs Headless Shopify
A monumental shift – with headless.
You might think you know Shopify. But do you know Headless?
Together, the Shopify commerce engine and a fit-for-purpose headless storefront make for potentially the most powerful, pain-free commerce experience available today. Providing a direct point of evolution from the limitations of Shopify theming and apps, going headless with Shopify affords your business an untapped level of flexibility and opens doors that were previously closed.
As dynamic ecom brands look to stay ahead, what may have started out as minor limitations of the Shopify platform can quickly become major obstacles. Headless Shopify offers a solution to brands who are quickly outgrowing the platform, reducing the costly impacts of a complete replatform.
Without reinventing the wheel, the rich Shopify API library allows us to develop powerful headless storefronts that are capable of delivering the deeply nuanced experiences that should be ultimately driving your brand.
Break your storefront free of the inherent limitations of the Shopify platform, instead allowing for the development of bespoke experiences and data management flexibility that'll redefine what your consumers see, but also what you can do with the platform. All while continuing to leverage everything that makes the Shopify platform so great.
Raphael @ Cocoon - Experience & Ecommerce
We help ecommerce brands achieve measurable and sustainable storefront success with the flexibility of headless Shopify.
Whether you're already on Shopify and looking to go headless, or knee-deep with a legacy platform, we can help.
Considering a move to headless?
Shopify to Headless
Migration to Headless Shopify
Data Migration & Transformation
Headless Storefront Development
We've supported brands to implement headless Shopify from a variety of existing setups — such as theme-based Shopify, WooCommerce, Magento, and even custom-built content management systems.
Shopify has earned its place as the most popular ecommerce platform worldwide, and for good reason. But in the platform's pursuit to serve the masses, brands with highly nuanced & specialized storefront requirements can eventually find themselves "making do".
Not anymore.
Realize your desired storefront experience – however that looks – by taking your commerce headless with Shopify. Regain complete control of your brand experience and buyer journey with a custom-built, Shopify-powered storefront that can do... well... anything.
Contact Cocoon to discuss moving to Headless Shopify.
Not every brand is the right fit for headless.
But if you seek to...
Obtain 100% frontend freedom
Your brand is unique – and so is your demographic.
Headless Shopify storefronts exist outside the world of Shopify theming: you're in control of the entire frontend experience, and are no longer bound by the limitations of theme-based templating and opinionated site structures.
Integrate with the leading Shopify apps via API in a way that makes complete sense for your audience.
Instead of using half-baked apps & messy Liquid workarounds
You're aiming to achieve specific experience ideals, but feel constrained by platform & app limitations. And as a result, your theme is a patchwork of messy Liquid code, JSON overrides, and a series of apps, pixels & slow-loading scripts.
Deliver a natively fast storefront with unrelenting speed
Pack a punch by going headless with Shopify - to deliver site speed that consistently outperforms.
The potential performance gains with headless are simply down to the tech stack – modern Javascript frameworks and decoupled architecture are inherently better positioned for strong performance delivery.
Instead of pulling teeth with PageSpeed Insights
Forget the perils of endless theme optimization and bloated apps that only serve to slow you down.
With a myriad of heavy apps, theme customizations & poorly-loaded scripts, your traditional Shopify store is bound by the limitations of a legacy rendering approach. While targeted optimizations can certainly improve response times, you'll be hard-pressed to natively achieve the same level of performance as a headless build. At least, not without pulling teeth!
Provide a true multi storefront experience; with a single source of truth
We love Shopify B2B; but headless does it better.
Provide a truly native multi-storefront experience with headless Shopify – all from a single, unified point of origin. Style and augment the experience to expertly cater to each demographic, no matter how many there are. Integrate account-based pricing, tiered volume discounts, real-time quote calculation, and custom product catalogs per storefront.
(...all from a single Shopify store).
Instead of trying to maintain multiple data sources
Augment Shopify's native experience & capabilities
For brands who require more, going headless provides the opportunity to augment much of Shopify's native behavior in favor of a bespoke approach that better suits nuanced or demanding requirements.
Rather than fighting against inherent platform limitations
Let's talk Headless.It's Shopify, just your way.
Let's talk Shopify.
We build modern digital experiences for disruptive brands.
Tell us about your project, and we'll get back to you with details on how we can make this happen.